Category:
Website
Client:
Noms
Duration:
1 week
Page for the launch of the Noms application, an app developed so that its users can have recipes according to their preferences and the ingredients they have on hand.
This website was created in Framer with the objective of being the previous channel to the app download stores, it plays a fundamental role in the sales funnel of the company since it informs the leads about the offer of this business and redirects them to download the application in a more effective way.
(VISION & INNOVATION)
This website helps the Noms business to attract more customers, the vision for the website is to serve as a constant tool to inform users and achieve better conversion rates, being a conversion tool and giving the app more presence and authority on the web.
(CHALLENGES)
Design and implement a website that will help the Noms business attract more customers, implement a real ongoing tool to inform interested users why the Noms value proposition is unique and how it stands out from others, achieve better conversion rates, above all improve KPIs and give stakeholders a compelling online presence.
(PROBLEMS)
The problem is that our client Noms needed a lead generation tool for their sales funnel, they needed a tool capable of capturing in a simple and effective way their value proposition and above all the problems it solved for their target audience.
(USER-CENTRIC DESIGN)
We focus not only on the needs of our client to convey their value proposition and drive leads to the download pages, but above all we take into account the needs of the target audience and create a website made for those people who have to concentrate constantly and need a tool that helps them to optimize their time when choosing.
Users need to know that by downloading this app:
- Find what to do with what they have.
- Prepare amazing food with no fuss.
- Make food that's perfect for them.
- Follow content creators who understand you.
